How Food Brands Garner Trust in the Era of Smarter Food Safety
The consumer mindset about food has evolved dramatically in the last decade. With information at the tips of their fingertips, and heightened vigilance in the wake of a global pandemic, consumers’ demand for healthy, safe and ethical food products has graduated from a passing trend to a full shift in public consciousness.
To shed additional light on this subject, FoodLogiQ conducted a national survey polling over 2000 U.S consumers that taps into sentiment on transparency-related issues and lapses. Read our report detailing consumer sentiment trends related to transparency and recall responsiveness here.
Read the E-Book and Learn:
- What consumers crave in regards to food traceability
- Why transparent labeling is key
- What a recall will really cost you
- How to grow and retain consumer loyalty while protecting your brand